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Get real world experience with live projects

Digital Marketing Certification Course with Placement Guarantee

4.9/5 Ratings
☆☆☆☆☆ 5/5
  • Tenure - 35+ Hours, 2 Month Program
  • Upcoming Classes: Starting from 26 May | Weekend Program
  • Next batch - Coming Soon
  • Program Fee: 10,500

Reserve your seat for Upcoming Batch by filling out the form, 9 Spots Left!

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Who Is This Digital Marketing Certification Program For

This Digital Marketing Certification course would be beneficial for: Digital Marketing Managers, Brand Managers, Social Media Managers, Content Strategists, Marketing Executives

  • Education

Any Undergraduate, Graduate or Avid Learner

  • Work Exp.

Beginner to Advanced Program - Anyone can join!

  • Career Stage

Fresher, Mid or Advance all can do this program.

  • Aspirations

Achieving higher career growth in Marketing, Business Growth, Performance Marketing

Explore our Syllabus

What you will learn:

  • Introduction to Digital Marketing
  • Different channels Of Digital Marketing
  • Why use Digital Marketing
  • Elements of Digital Marketing Strategy
    • Goals & Objectives
    •  Target Audience
    • Competition Analysis
    • Platform Selection
    • Content Planning
    • Budget Allocation
    • Reporting
  • Opportunities of Digital Marketing
  • Future of Digital Marketing
  • Types of Digital Campaigns: Cases Brand Awareness Campaigns, Lead Generation Campaigns, Sales Promotion Campaigns, Customer Service Campaigns, Traffic Generation Campaigns, Engagement & Remarketing Campaigns
  • Buying Domain & Hosting
    • Getting started with Introduction
    • How to Select Right Domain Name
    • Booking Domain and Hosting
  • Getting Started With Website Creation
    • Setting Up Default WordPress theme
    • Introduction to WP dashboard
    • How to upload a New Theme
    • Page Creation
    • Post Creation
    • Setting up Menu
    • Adding SEO Plugin
    • Optimizing post for SEO
    • Linking Google Search Console & Analytics
  • Introduction to Premium WP themes
    • Option to Select Premium WP Theme
    • Introduction to Wire-frame
    • How to Design your page as per your Wire-frame
    • Setting up a Global Navigation Area
    • Setting Custom Homepage
  • What is SEO
    • Introduction to Search Engine
    • Search Engine Functions
    • Why SEO
    • Definition of SEO
    • What SEO Includes

  • Keyword Selection & Mapping
    • Why Keyword Selection Matter
    • Tools to find Keywords
    • Keyword Mapping

  • Content Optimization
    • Importance of content creation
    • Using Keywords in Content
    • Maintaining Ideal Content Length
  • On Page SEO
    • Meta Tag Optimization
    • URL Optimization
    • Anchor Text
    • Image Optimization
    • Heading Tag

  • Off Page Optimization
    • Types of links
    • Importance of Link Building
    • Link Building techniques
    • Guest Blogging
    • PR
    • Q & A Websites
    • Document Submission
    • Social Sharing
    • Competitor Link Analysis
    • Local SEO
    • Bookmarking
    • Article/PDF/PPT Submissions

  • XML Sitemaps

  • Local SEO
    • What is Local SEO
    • How to do Local SEO
    • Importance of Local SEO
    • Motinoring Local SEO
  • Introduction/Account Hierarchy
  • Keyword Targeting & Search Ads
  • Reaching Targets
  • Display Ad Network
  • Campaign Analysis & Reporting
  • Introduction, Planning & Strategy
  • Channel Management, Tools
  • Measurement & Reporting
  • Social Media – Facebook
    • Optimizing Your Facebook Pages For Business
    • Optimizing Your fb Profile Settings
    • Tips to increase engagement on facebook page
    • Strategic Best Practices to optimize facebook page
    • Introduction to Facebook Ads
    • Facebook Traffic Generation Ads
    • Creative & targeting Best Practices
    • FB Conversion Ads
    • FB Lead Generation Ads
    • FB App Install Ads
    • Facebook Ads For Branding & Community Building
    • Understanding FB Ad Reporting
  • Social Media – Twitter
    • Optimizing Businesses Presence on Twitter
    • Optimizing your twitter profile settings
    • Tips to increase engagement on twitter
    • Strategic Best Practices for twitter
    • Introduction to Twitter Ads
    • Overview of Twitter Ad Creation
    • Twitter Advertising Case Studies
  • Social Media – Linkedin
    • Optimizing LinkedIn Profile
    • Tips for growing LinkedIn Network
    • Introduction to Linkedin Ads
    • Overview of Linkedin Ad Creation
    • Linkedin Advertising Case Studies
  • Social Media – Instagram
    • Introduction
    • Instagram Content
    • Growing Your Account
    • Tips & Tricks
  • Introduction to Social Media Management Tools
  • Automations & SMM Tools
  • Importance of Email Marketing
    • Daily Usage
    • ROI, Speed & User Preference
    • Key Objectives
    • Other Benefits
  • How to write Effective Mails – Effective Emails Checklist
  • Email Strategy Creation
  • Sending Bulk Emails
    • Tools to send personalized bulk mailing
    • Setting email auto responders based on activity
  • Email reporting & analysis
  • Introduction to Inbound Marketing
  • Understanding Content Marketing
  • Generating Content Ideas For Business
  • Effective Content Writing
  • Content Promotion
  • Making Content Calendar
  • Introduction to Google Search Console
  • How to Operate Google Search Console
  • What is Lead Generation
  • Lead Journey Funnel
  • 4 Pillars of Lead Generation
  • Creating Converting Landing Pages
  • Introduction to Marketing Automation Tools
  • Introduction to Lead Activity Score Setup
  • Building Marketing Platforms Sync
  • Viewing Reports and Taking Actions
  • Introduction to Google Ads
  • What is Ads and How they work?
  • Google Networks
  • Targeting Options
  • Research Tools
  • Optimization Strategies
  • Accounts Structure: Overview
  • Campaign Types and Ad Group
  • Keyword and Match Types
  • Negative Keywords
  • Search Reports
  • Creating Text Ads
  • Search Ads
  • Display Ads Formats
  • Display Ad Targeting
  • Contextual Targeting
  • Audience Targeting
  • Placement Targeting
  • Ads Search Advertising
  • Ads Display Advertising
  • Ads Mobile Advertising
  • Ads Video Advertising
  • How one can apply for Adsense Account
  • Complete Google Adsense Information
  • Introduction to affiliate marketing and its role in business
  • The role of the ‘merchant’ and the role of the ‘affiliate’
  • Creating an affiliate network
  • Promoting the affiliate programme and joining networks
  • Become an affiliate of others
  • Build and implement an affiliate marketing strategy
  • Market and promote your affiliate programme
  • Introduction to Blogging
  • What is blogging?
  • Benefits of blogging
  • Types of blogging
  • Benefits of each types of blogging
  • Different platforms for blogging
  • Blogging Best Practices
  • How to make your blog interactive for visitors
  • How to do marketing of your blog
  • 5 Must Haves in your blog
  • What not to do while blogging?
  • Evaluating Competitors Blog
  • Options to make money from your Blog
  • Setting Up a Live Blog
  • Importance of Video Marketing
  • Why to create videos
  • What are Different types of Videos
  • Essentials elements for your videos
  • How to promote your videos
  • Introduction to Video Ads
  • Video Ads on Facebook
  • Video Ads on Ads
  • Video Advertising Case Studies
  • Introduction
  • Link Strategy
  • Content Strategy
  • Social Media Strategy

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Hear it from our Alumni

Upasana Malik

5/5

Attend a really insightful and informative session. Ms. Richa Sareen Gupta conducted the session and she made sure to make it interactive and knowledgeable.

Dheeraj Joshi

5/5

Great Learning opportunities provided by skill desk and trainer also friendly nature and expanding more knowledge about the training

Bikram Raina

5/5

Great session lots of new thing learned and will try to learn more from Richa thank you again

Hardit Khosla

5/5

The training course was very resourceful and interesting. Richa is great trainer with lots of knowledge. Thanks for all the insightful knowledge.

Why SkillDeck?

  • Globally recognised Platform
  • DIPP,ISO,MSME from Govt of India
  • Globally accepted certification
  • Practical Learning
  • Recording,Material accessibility for lifetime
  • Career Guidance
  • Join 40,000+ members worldwide
  • Future-focused and human-centric
  • All the tools you need to level up your career

Fee & Batch Details

Invest in your future with affordable degree fees and flexible batch options

Program Fee

10,500 INR

Installment Plan

No installment plan available for this program

Batch Details

Application Closure Date: 9 Spot Left
Date for 1st Class: 22 March 2025
Course End Date: 25 May 2025 (Tentative)
Payment Partners
Seats On First Come- First Serve Basis.
Payment

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Why SkillDeck?

Certified & Experienced Instructors
Placement Assistance
Tailor Made Training
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Flexible Schedule
Access to the Recorded Sessions
20 in 1 Program
Masterclasses By Skill Deck®️
Live-Online Training

Digital Marketing & Branding Specialist Training Certification Process

1

Counseling &
Registration

Consult one of the counselors to enroll in the right batch. Register yourself for Digital Marketing & Branding Specialist Program

2

Attend the Training in Digital Marketing & Branding Specialist Program

Attend the Instructor-Led Sessions of the Digital Marketing & Branding Specialist Program and get your Course Completion Certification. Go Through the Recorded Sessions, in case you missed any topic or training

3

Submission of Projects Assigned

Submit the Hand-on Projects assigned during the training to the Trainers for Assessment and Certification

4

Earn Certification

Post Completion of the training, get Course Completion Certification of Digital Marketing & Branding Specialist Program from SkillDeck®

FAQs

Curriculum is specifically engineered to meet the expectations of leading companies.

The program is designed to provide participants with comprehensive knowledge and practical skills in digital marketing strategies, tools, and techniques. It covers topics such as SEO, SEM, social media marketing, email marketing, content marketing, analytics, and branding.

This course is ideal for:

  • Marketing professionals looking to enhance their digital expertise.
  • Entrepreneurs aiming to grow their business online.
  • Students or fresh graduates seeking a career in digital marketing.
  • Professionals transitioning into marketing or branding roles.

No prior experience in digital marketing is required. However, basic computer skills and familiarity with online platforms will be beneficial.

Click here for certificate sample.

This is an online instructor led course where trainer will teach you over zoom

This program offers lifetime access to course materials, allowing participants to revisit content as needed.

The certification helps you:

  • Build expertise in digital marketing tools and strategies.
  • Improve your career prospects in high-demand roles.
  • Gain practical skills applicable to real-world projects.
  • Establish credibility in the field of digital marketing.

Yes skillDeck is a globally accredited firm with international accreditations and is also ISO, DIPP ,MSME registered under Indian laws so your certificate is globally accepted

Got more questions?

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